Your signature style

If you find you don't know what to wear, don't really have a 'style' and aren't sure where to shop anymore, this new online service is perfect for you. I'll help you identify your signature style and get you started on the journey towards building a cohesive wardrobe of clothes that mix and match effortlessly.

• Learn what style personality you are drawn to so you can start refining your personal style.
• Get a toolkit of style code words to help you create well-coordinated outfits.
• Understand the exact hero pieces you need to include in your capsule wardrobe to achieve your ideal personal style.
• Get inspiration on where to shop to achieve your desired signature style.
• Discover celebrities, public figures and influencers to follow for inspiration as they embody your ideal signature style.

This is a two-part online service. Firstly, you'll be guided through your ideal style code words and style personalities via a gorgeous magazine-style PDF before sharing your preferences with Ali. You'll then receive a personalised and comprehensive style guide by email that walks you through all you need to know to achieve your desired signature style.